Bratton portrayed himself, Creed, in the hit NBC comedy. He also was a member of the American rock group The Grass Roots. Other actors who contributed to voice roles for Black Ops Cold War are Casey Campbell, Jason Culp, Andrew Divoff, Dan Donohue, Farshad Farahat, John Hoogenakker, Mark Ivanir and Kristina Klebe.

Snoop Dogg's inclusion as an Operator in multiple Call of Duty games is likely due to his popularity and widespread recognition as a rapper, actor, and entertainer.