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German giants linked with Portuguese star Opted against making an approach Focused on building a winning team WHAT HAPPENED? The Bundesliga giants were 💋 among those linked with the five-time Ballon d’Or winner last summer, and again when he was released as a free 💋 agent by Manchester United in November 2024. No approach was made for Ronaldo, though, with Dortmund’s recruitment policy driven by 💋 current potential on the field – rather than previous exploits or millions of followers away from the pitch. WHAT THEY SAID: 💋 BVB managing director Cramer has told kicker of the links to Ronaldo: “Basically, the value of Borussia Dortmund does not 💋 depend on social media followers. We are a football club, that's the key. We can have the best ideas in 💋 marketing, but if we lose 3-0 at home to Freiburg, it doesn't work. Even with the best brand presentation, the 💋 be-all and end-all is the product.” |