Mexico loves La Lotera Mexicana, a bingo-style game with colorful cards and occasionally matching language. This much-loved game, or juego, rose from being the pastime of social elites to a national phenomenon played by friends and familia at fiestas throughout the country.

Lotera (Spanish word meaning "lottery") is a traditional game of chance, similar to bingo, and is played on a deck of cards instead of numbered ping pong balls. Every image has a name and an assigned number, but the number is usually ignored.